53
whey isolate
Worth a lookShows low returns (0.1%), but a deep review moat (5,195 avg reviews) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible£29.75avg listing price — sweet spot $15–$100
Price range
Great£13.82–£61.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good£568K£568K/yr · 802K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Growth
Okay+8.3%90-day search growth — must beat 0% to launch
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Review moat
Bad5,195.45avg incumbent reviews — the moat a new listing must climb