52
weight watchers scales
Worth a lookShows a sweet-spot price point ($18.19 avg), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Avg price
Great£18.19avg listing price — sweet spot $15–$100
Price range
Great£8.25–£52.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.7%return rate — above 5% kills the launch gate
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Market size
Okay£250K£250K/yr · 169K searches
Growth
Bad-5.6%90-day search growth — must beat 0% to launch
Review moat
Bad30,319.56avg incumbent reviews — the moat a new listing must climb
Brand share
Bad99%top-5 brand share — brand-locked demand