37
vitamin c for kids
Skip itSoft demand (-55.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.9%search→purchase rate — share of searches ending in a sale
Review moat
Good945.88avg incumbent reviews — the moat a new listing must climb
Brand share
Good71%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.81avg listing price — sweet spot $15–$100
Market size
Bad£35K£35K/yr · 46K searches
Growth
Bad-55.4%90-day search growth — must beat 0% to launch
Price range
Bad£3.05–£14.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals No Dominant Brand