60
tudca
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible12.5%search→purchase rate — share of searches ending in a sale
Review moat
Great303.33avg incumbent reviews — the moat a new listing must climb
Avg price
Good£14.91avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good66%top-5 brand share — brands hold most of the demand
Price range
Good£8.81–£26.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good£279K£279K/yr · 150K searches
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Growth
Bad-3.9%90-day search growth — must beat 0% to launch
Signals Low Review Barrier