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58

thermometer

Worth a look

Shows a $2.7M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 96Growth 21Conversion 82Competition 47Returns 96Price range 62Avg price 53Brand share 35Review moat 21Quality gap 52

Market size

Incredible£2.7M

£2.7M/yr · 2.5M searches

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Conversion

Great8.8%

search→purchase rate — share of searches ending in a sale

Price range

Good£4.71–£31.71

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good£12.34

avg listing price — sweet spot $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Growth

Bad-7.1%

90-day search growth — must beat 0% to launch

Review moat

Bad11,522

avg incumbent reviews — the moat a new listing must climb