50
tanning bed
Worth a lookShows beatable incumbent ratings (3.4★), but soft demand (-35.1% this quarter) keeps it on the watch list.
Quality gap
Incredible3.4★avg incumbent rating — lower means beatable quality
Review moat
Incredible22.58avg incumbent reviews — the moat a new listing must climb
Avg price
Great£77.35avg listing price — sweet spot $15–$100
Competition
Great36%top-5 click share — an open shelf
Brand share
Good65%top-5 brand share — brands hold most of the demand
Returns
Okay3.2%return rate — above 5% kills the launch gate
Price range
Okay£6.42–£347.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£93K£93K/yr · 88K searches
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-35.1%90-day search growth — must beat 0% to launch