spike ball
Worth a lookShows demand growing +237.1% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible+237.1%90-day search growth — must beat 0% to launch
Avg price
Incredible£31.54avg listing price — sweet spot $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Price range
Great£9.75–£104.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great7.4%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,480.45avg incumbent reviews — the moat a new listing must climb
Market size
Okay£210K£210K/yr · 90K searches
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand