56
soursop
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Great112.71avg incumbent reviews — the moat a new listing must climb
Avg price
Great£20.19avg listing price — sweet spot $15–$100
Price range
Good£8.42–£32.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good50%top-5 click share — leaders hold, buyers still browse
Market size
Good£437K£437K/yr · 743K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-41.1%90-day search growth — must beat 0% to launch