54
shaving gel for women
Worth a lookShows low returns (0.1%), but prices mostly outside the sweet spot ($2.23–$18.24) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Growth
Good+34.4%90-day search growth — must beat 0% to launch
Review moat
Good1,200.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good74%top-5 brand share — brands hold most of the demand
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Market size
Okay£190K£190K/yr · 376K searches
Avg price
Bad£8.10avg listing price — sweet spot $15–$100
Price range
Bad£2.23–£18.24cheapest to priciest tracked listing — scored on the share inside $15–$100