55
shaver cleaning fluid
Worth a lookShows low returns (0.4%), but soft demand (-8.6% this quarter) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Incredible13.9%search→purchase rate — share of searches ending in a sale
Avg price
Great£16.57avg listing price — sweet spot $15–$100
Price range
Good£7.63–£36.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Market size
Okay£274K£274K/yr · 119K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Growth
Bad-8.6%90-day search growth — must beat 0% to launch
Review moat
Bad10,596.27avg incumbent reviews — the moat a new listing must climb