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sex game
Worth a lookShows low returns (0.6%), but soft demand (-28.4% this quarter) keeps it on the watch list.
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Great403.93avg incumbent reviews — the moat a new listing must climb
Brand share
Great58%top-5 brand share — no brand owns this niche
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£10.80avg listing price — sweet spot $15–$100
Price range
Okay£3.45–£22.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Market size
Bad£88K£88K/yr · 326K searches
Growth
Bad-28.4%90-day search growth — must beat 0% to launch
Signals Low Review Barrier