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sensitive teeth relief
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great10.7%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,792.33avg incumbent reviews — the moat a new listing must climb
Market size
Okay£161K£161K/yr · 205K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£7.35avg listing price — sweet spot $15–$100
Growth
Bad-21.6%90-day search growth — must beat 0% to launch
Competition
Bad86%top-5 click share — a locked-up shelf
Price range
Bad£2.41–£16.11cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand