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sea moss capsule
Skip itA small market ($23K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Review moat
Great489.23avg incumbent reviews — the moat a new listing must climb
Brand share
Good67%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Avg price
Okay£9.64avg listing price — sweet spot $15–$100
Price range
Okay£4.23–£18.69cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-31.4%90-day search growth — must beat 0% to launch
Market size
Bad£23K£23K/yr · 21K searches