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53

scar cream

Worth a look

Shows low returns (0.1%), but a concentrated shelf (top 5 take 82% of clicks) keeps it on the watch list.

Market size 84Growth 19Conversion 78Competition 15Returns 100Price range 86Avg price 87Brand share 18Review moat 23Quality gap 62

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Great£19.78

avg listing price — sweet spot $15–$100

Price range

Great£9.32–£60.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great£1.4M

£1.4M/yr · 889K searches

Conversion

Great7.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Bad6,942.7

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-11.4%

90-day search growth — must beat 0% to launch

Brand share

Bad93%

top-5 brand share — brand-locked demand

Competition

Bad82%

top-5 click share — a locked-up shelf