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salonpas
Skip itA concentrated shelf (top 5 take 79% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Review moat
Good759.91avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Price range
Okay£4.80–£18.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£9.12avg listing price — sweet spot $15–$100
Market size
Bad£95K£95K/yr · 213K searches
Growth
Bad-8.7%90-day search growth — must beat 0% to launch
Competition
Bad79%top-5 click share — a locked-up shelf