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rosemary essential oil
Skip itPrices mostly outside the sweet spot ($2.73–$10.00) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great12.0%search→purchase rate — share of searches ending in a sale
Brand share
Great53%top-5 brand share — no brand owns this niche
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Bad6,490.9avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£6.55avg listing price — sweet spot $15–$100
Market size
Bad£44K£44K/yr · 56K searches
Growth
Bad-29.8%90-day search growth — must beat 0% to launch
Price range
Bad£2.73–£10.00cheapest to priciest tracked listing — scored on the share inside $15–$100