45
rose quartz
Skip itA small market ($27K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Brand share
Great58%top-5 brand share — no brand owns this niche
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,137.24avg incumbent reviews — the moat a new listing must climb
Price range
Okay£3.75–£20.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Bad£7.84avg listing price — sweet spot $15–$100
Growth
Bad-17.8%90-day search growth — must beat 0% to launch
Market size
Bad£27K£27K/yr · 93K searches
Signals No Dominant Brand