39
reishi mushroom
Skip itSoft demand (-30.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great8.8%search→purchase rate — share of searches ending in a sale
Review moat
Good585.33avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good£12.47avg listing price — sweet spot $15–$100
Price range
Okay£5.97–£19.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad92%top-5 brand share — brand-locked demand
Market size
Bad£58K£58K/yr · 53K searches
Growth
Bad-30.3%90-day search growth — must beat 0% to launch
Competition
Bad88%top-5 click share — a locked-up shelf