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52

protein powder weight loss

Worth a look

Shows low returns (0.1%), but a deep review moat (4,701 avg reviews) keeps it on the watch list.

Market size 36Growth 29Conversion 38Competition 49Returns 100Price range 74Avg price 84Brand share 44Review moat 25Quality gap 72

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Great£18.76

avg listing price — sweet spot $15–$100

Price range

Good£8.03–£34.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Okay55%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Market size

Okay£174K

£174K/yr · 306K searches

Growth

Okay+3.2%

90-day search growth — must beat 0% to launch

Review moat

Bad4,700.58

avg incumbent reviews — the moat a new listing must climb