40
orgasm
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Incredible3.8★avg incumbent rating — lower means beatable quality
Conversion
Great7.2%search→purchase rate — share of searches ending in a sale
Review moat
Okay2,843.29avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.34avg listing price — sweet spot $15–$100
Competition
Bad72%top-5 click share — a locked-up shelf
Price range
Bad£5.92–£17.73cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£66K£66K/yr · 99K searches
Growth
Bad-21.9%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand
Signals Quality Gap