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neck pain relief
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.1%return rate — above 5% kills the launch gate
Conversion
Great10.1%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Good£4.63–£26.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£180K£180K/yr · 195K searches
Avg price
Okay£9.16avg listing price — sweet spot $15–$100
Competition
Bad70%top-5 click share — a locked-up shelf
Review moat
Bad4,128.07avg incumbent reviews — the moat a new listing must climb
Growth
Bad-9.8%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand