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myoovi
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible£27.24avg listing price — sweet spot $15–$100
Price range
Incredible£15.70–£52.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.4%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Okay1,916.57avg incumbent reviews — the moat a new listing must climb
Growth
Okay+15.9%90-day search growth — must beat 0% to launch
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Competition
Bad94%top-5 click share — a locked-up shelf
Market size
Bad£4K£4K/yr · 23K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals Low Review Barrier