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my vitamins

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Brand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.

Market size 11Growth 11Conversion 45Competition 54Returns 100Price range 59Avg price 77Brand share 3Review moat 61Quality gap 84

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Great£15.70

avg listing price — sweet spot $15–$100

Review moat

Good1,043.37

avg incumbent reviews — the moat a new listing must climb

Price range

Good£6.36–£27.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad£44K

£44K/yr · 77K searches

Growth

Bad-28.3%

90-day search growth — must beat 0% to launch

Brand share

Bad99%

top-5 brand share — brand-locked demand