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migraine relief cap
Worth a lookShows low returns (0.7%), but a concentrated shelf (top 5 take 71% of clicks) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great7.5%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Good73%top-5 brand share — brands hold most of the demand
Market size
Good£283K£283K/yr · 342K searches
Growth
Okay+18.6%90-day search growth — must beat 0% to launch
Price range
Okay£3.86–£24.06cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay£11.02avg listing price — sweet spot $15–$100
Review moat
Okay3,507.29avg incumbent reviews — the moat a new listing must climb
Competition
Bad71%top-5 click share — a locked-up shelf