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methylated b vitamins
Skip itSoft demand (-18.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great11.6%search→purchase rate — share of searches ending in a sale
Avg price
Good£12.19avg listing price — sweet spot $15–$100
Price range
Okay£7.92–£20.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad7,036.54avg incumbent reviews — the moat a new listing must climb
Market size
Bad£87K£87K/yr · 62K searches
Competition
Bad76%top-5 click share — a locked-up shelf
Growth
Bad-18.9%90-day search growth — must beat 0% to launch