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magnesium for kids
Skip itSoft demand (-37.4% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great11.8%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Market size
Good£524K£524K/yr · 413K searches
Review moat
Good1,062.6avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£10.74avg listing price — sweet spot $15–$100
Price range
Okay£7.14–£17.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad93%top-5 brand share — brand-locked demand
Competition
Bad81%top-5 click share — a locked-up shelf
Growth
Bad-37.4%90-day search growth — must beat 0% to launch