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magnesium drink
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Good6.2%search→purchase rate — share of searches ending in a sale
Price range
Good£5.07–£31.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+26.7%90-day search growth — must beat 0% to launch
Market size
Okay£212K£212K/yr · 345K searches
Avg price
Okay£9.97avg listing price — sweet spot $15–$100
Review moat
Bad4,184.67avg incumbent reviews — the moat a new listing must climb
Competition
Bad88%top-5 click share — a locked-up shelf
Brand share
Bad98%top-5 brand share — brand-locked demand
Signals Low Review Barrier