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lemongrass essential oils
Skip itPrices mostly outside the sweet spot ($2.76–$8.31) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible16.6%search→purchase rate — share of searches ending in a sale
Brand share
Good73%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+8.6%90-day search growth — must beat 0% to launch
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Review moat
Bad6,769.27avg incumbent reviews — the moat a new listing must climb
Market size
Bad£86K£86K/yr · 85K searches
Avg price
Bad£6.11avg listing price — sweet spot $15–$100
Price range
Bad£2.76–£8.31cheapest to priciest tracked listing — scored on the share inside $15–$100