49
kids plasters
Skip itPrices mostly outside the sweet spot ($1.28–$6.20) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible15.4%search→purchase rate — share of searches ending in a sale
Growth
Good+30.2%90-day search growth — must beat 0% to launch
Review moat
Good1,315.81avg incumbent reviews — the moat a new listing must climb
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Market size
Okay£137K£137K/yr · 283K searches
Avg price
Bad£3.14avg listing price — sweet spot $15–$100
Price range
Bad£1.28–£6.20cheapest to priciest tracked listing — scored on the share inside $15–$100