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keto strips
Skip itPrices mostly outside the sweet spot ($5.14–$10.15) — this niche doesn't clear our bar today.
Conversion
Incredible19.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay£251K£251K/yr · 195K searches
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Review moat
Okay2,932.45avg incumbent reviews — the moat a new listing must climb
Competition
Bad78%top-5 click share — a locked-up shelf
Avg price
Bad£6.64avg listing price — sweet spot $15–$100
Growth
Bad-20.5%90-day search growth — must beat 0% to launch
Price range
Bad£5.14–£10.15cheapest to priciest tracked listing — scored on the share inside $15–$100