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inadine wound dressings
Skip itPrices mostly outside the sweet spot ($3.41–$13.56) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible18.6%search→purchase rate — share of searches ending in a sale
Review moat
Good1,213.93avg incumbent reviews — the moat a new listing must climb
Market size
Okay£252K£252K/yr · 187K searches
Growth
Okay+13.4%90-day search growth — must beat 0% to launch
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£7.23avg listing price — sweet spot $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Price range
Bad£3.41–£13.56cheapest to priciest tracked listing — scored on the share inside $15–$100