45
heat pack
Skip itPrices mostly outside the sweet spot ($2.25–$15.43) — this niche doesn't clear our bar today.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Market size
Bad£95K£95K/yr · 171K searches
Review moat
Bad5,145.06avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£7.64avg listing price — sweet spot $15–$100
Growth
Bad-35.8%90-day search growth — must beat 0% to launch
Price range
Bad£2.25–£15.43cheapest to priciest tracked listing — scored on the share inside $15–$100