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folic acid 5mg
Skip itA small market ($48K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Good6.3%search→purchase rate — share of searches ending in a sale
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Review moat
Okay3,094.1avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£8.93avg listing price — sweet spot $15–$100
Price range
Bad£3.00–£18.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad79%top-5 click share — a locked-up shelf
Growth
Bad-18.1%90-day search growth — must beat 0% to launch
Market size
Bad£48K£48K/yr · 86K searches