47
flavoured lube
Skip itPrices mostly outside the sweet spot ($2.51–$14.47) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great10.4%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good75%top-5 brand share — brands hold most of the demand
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Market size
Okay£149K£149K/yr · 204K searches
Review moat
Bad8,386.23avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£7.04avg listing price — sweet spot $15–$100
Growth
Bad-12.9%90-day search growth — must beat 0% to launch
Price range
Bad£2.51–£14.47cheapest to priciest tracked listing — scored on the share inside $15–$100