dental pod
Worth a lookShows beatable incumbent ratings (4.0★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible£36.96avg listing price — sweet spot $15–$100
Price range
Incredible£20.52–£88.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great384.42avg incumbent reviews — the moat a new listing must climb
Market size
Good£793K£793K/yr · 443K searches
Brand share
Good64%top-5 brand share — brands hold most of the demand
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Growth
Bad-13.6%90-day search growth — must beat 0% to launch