71
cooling mat for bed human
Worth a lookShows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Brand share
Great42%top-5 brand share — no brand owns this niche
Competition
Great30%top-5 click share — an open shelf
Avg price
Great£17.72avg listing price — sweet spot $15–$100
Price range
Great£5.23–£49.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,049.04avg incumbent reviews — the moat a new listing must climb
Market size
Bad£71K£71K/yr · 281K searches
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale