63
buy again my orders
Worth a lookShows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Market size
Great£1.9M£1.9M/yr · 1.4M searches
Conversion
Great9.1%search→purchase rate — share of searches ending in a sale
Competition
Great35%top-5 click share — an open shelf
Avg price
Good£14.30avg listing price — sweet spot $15–$100
Price range
Good£3.17–£34.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Review moat
Bad4,279.63avg incumbent reviews — the moat a new listing must climb
Growth
Bad-9.0%90-day search growth — must beat 0% to launch