47
burn gel
Skip itPrices mostly outside the sweet spot ($2.63–$10.30) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible17.2%search→purchase rate — share of searches ending in a sale
Review moat
Great360.63avg incumbent reviews — the moat a new listing must climb
Growth
Okay+15.3%90-day search growth — must beat 0% to launch
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£88K£88K/yr · 89K searches
Avg price
Bad£5.73avg listing price — sweet spot $15–$100
Price range
Bad£2.63–£10.30cheapest to priciest tracked listing — scored on the share inside $15–$100