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Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Price range
Great£2.63–£75.22cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£15.49avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay£112K£112K/yr · 366K searches
Conversion
Bad2.0%search→purchase rate — share of searches ending in a sale
Review moat
Bad13,930.13avg incumbent reviews — the moat a new listing must climb
Growth
Bad-15.6%90-day search growth — must beat 0% to launch
Competition
Bad91%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand