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bovine colostrum
Skip itSoft demand (-23.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great£20.09avg listing price — sweet spot $15–$100
Review moat
Great310.27avg incumbent reviews — the moat a new listing must climb
Price range
Great£8.48–£37.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay78%top-5 brand share — brands hold most of the demand
Competition
Bad73%top-5 click share — a locked-up shelf
Market size
Bad£77K£77K/yr · 77K searches
Growth
Bad-23.3%90-day search growth — must beat 0% to launch