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biotin gummies
Skip itSoft demand (-30.3% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible13.5%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Review moat
Okay2,551.38avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.86avg listing price — sweet spot $15–$100
Market size
Okay£109K£109K/yr · 82K searches
Competition
Bad76%top-5 click share — a locked-up shelf
Price range
Bad£5.25–£16.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-30.3%90-day search growth — must beat 0% to launch