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53

bile salts

Worth a look

Shows low returns (0.1%), but a small market ($79K/yr) keeps it on the watch list.

Market size 20Growth 45Conversion 77Competition 21Returns 100Price range 76Avg price 88Brand share 51Review moat 72Quality gap 57

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Great£20.32

avg listing price — sweet spot $15–$100

Conversion

Great7.5%

search→purchase rate — share of searches ending in a sale

Price range

Great£5.75–£44.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good610.46

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Good75%

top-5 brand share — brands hold most of the demand

Growth

Okay+15.6%

90-day search growth — must beat 0% to launch

Competition

Bad75%

top-5 click share — a locked-up shelf

Market size

Bad£79K

£79K/yr · 52K searches