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beta alanine
Skip itPrices mostly outside the sweet spot ($2.78–$14.16) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Incredible15.8%search→purchase rate — share of searches ending in a sale
Review moat
Great317.08avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£141K£141K/yr · 95K searches
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Avg price
Okay£9.36avg listing price — sweet spot $15–$100
Competition
Bad74%top-5 click share — a locked-up shelf
Growth
Bad-26.1%90-day search growth — must beat 0% to launch
Price range
Bad£2.78–£14.16cheapest to priciest tracked listing — scored on the share inside $15–$100