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59

beetroot capsules

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 64Growth 59Conversion 82Competition 18Returns 100Price range 55Avg price 46Brand share 44Review moat 76Quality gap 62

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great8.7%

search→purchase rate — share of searches ending in a sale

Review moat

Great483.57

avg incumbent reviews — the moat a new listing must climb

Market size

Good£598K

£598K/yr · 599K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Growth

Good+33.9%

90-day search growth — must beat 0% to launch

Price range

Good£6.40–£25.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£11.52

avg listing price — sweet spot $15–$100

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Competition

Bad79%

top-5 click share — a locked-up shelf