47
ap24 toothpaste whitening
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.2%return rate — above 5% kills the launch gate
Conversion
Incredible14.0%search→purchase rate — share of searches ending in a sale
Avg price
Incredible£25.28avg listing price — sweet spot $15–$100
Price range
Great£11.57–£47.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great325.67avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Bad£93K£93K/yr · 26K searches
Competition
Bad79%top-5 click share — a locked-up shelf
Growth
Bad-27.1%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand