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50

antifungal cream

Worth a look

Shows low returns (0.0%), but prices mostly outside the sweet spot ($3.99–$16.83) keeps it on the watch list.

Market size 95Growth 28Conversion 95Competition 24Returns 100Price range 14Avg price 24Brand share 30Review moat 24Quality gap 24

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Market size

Incredible£2.1M

£2.1M/yr · 1.9M searches

Conversion

Incredible12.2%

search→purchase rate — share of searches ending in a sale

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Growth

Okay+2.7%

90-day search growth — must beat 0% to launch

Competition

Bad71%

top-5 click share — a locked-up shelf

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad5,028

avg incumbent reviews — the moat a new listing must climb

Avg price

Bad£8.69

avg listing price — sweet spot $15–$100

Price range

Bad£3.99–£16.83

cheapest to priciest tracked listing — scored on the share inside $15–$100