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amfit protein powder
Worth a lookShows low returns (0.1%), but soft demand (-25.4% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Great£21.42avg listing price — sweet spot $15–$100
Price range
Great£9.25–£56.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Review moat
Bad4,085.09avg incumbent reviews — the moat a new listing must climb
Market size
Bad£66K£66K/yr · 84K searches
Growth
Bad-25.4%90-day search growth — must beat 0% to launch