36
uncle joes mint balls
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.6%search→purchase rate — share of searches ending in a sale
Review moat
Great174.54avg incumbent reviews — the moat a new listing must climb
Avg price
Okay£9.82avg listing price — sweet spot $15–$100
Price range
Okay£0.93–£21.68cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Competition
Bad73%top-5 click share — a locked-up shelf
Growth
Bad-24.3%90-day search growth — must beat 0% to launch
Market size
Bad£43K£43K/yr · 37K searches
Brand share
Bad100%top-5 brand share — brand-locked demand