55
rose wine case of 6
Worth a lookShows low returns (0.3%), but a small market ($48K/yr) keeps it on the watch list.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Avg price
Incredible£25.38avg listing price — sweet spot $15–$100
Review moat
Great151.82avg incumbent reviews — the moat a new listing must climb
Price range
Great£4.91–£53.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Brand share
Good70%top-5 brand share — brands hold most of the demand
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Growth
Bad-1.8%90-day search growth — must beat 0% to launch
Market size
Bad£48K£48K/yr · 40K searches
Signals Low Review Barrier