47
pear drops
Skip itPrices mostly outside the sweet spot ($3.32–$12.40) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great130.77avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Avg price
Bad£8.20avg listing price — sweet spot $15–$100
Growth
Bad-5.0%90-day search growth — must beat 0% to launch
Market size
Bad£54K£54K/yr · 73K searches
Price range
Bad£3.32–£12.40cheapest to priciest tracked listing — scored on the share inside $15–$100